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Wednesday, September 25, 2013

It Takes A Village!


The analogy, “it takes a village” is generally applied to raising children.  But it can also be applied to nurturing talent.  It takes a network to grasp raw musical talent and mold it into star power.   

In Nashville, emerging artists are routinely “adopted” by a network of industry professionals.   Newbies to Nashville can get professional advice via the website Music Starts Here, an online resource for new Nashville songwriters and musicians.  Beginning songwriters can attend sessions at Nan Cassidy’s Tunesmith,  and more experienced writers can attend pro classes from hit songwriters at the Nashville Songwriters Association International (NSAI)

“It is easier to build relationships in Nashville than in other entertainment towns like New York or Los Angeles,” says Vinny Ribas of Indie Connect.  “Experts and professionals are very willing to share their knowledge and expertise.  Many were calling me, asking how they could participate in our program.  This doesn’t happen in New York!”


Indie Connect is an organization that assists up-and-coming artists, songwriters, and musicians from all musical genres. The organization sponsors music business education and provides members with the tools, resources and people they need to be successful. (per Vinny's LinkedIn page)

“Our artists run the gamut,” continues Ribas.  “Not only do we work with emerging artists, but classic artists looking to change direction, instrumentalist with TV and film potential, Christian artists, and more.  They all need to know how to navigate a changing music industry.”

I had the opportunity to speak at one of Vinny’s seminars and was able to network with a dedicated and talented group of musicians, interested in pitching their music to television.  I was impressed with the caliber and diversity of the talent pool on Vinny’s membership roll.  I was also impressed with their willingness to take direction and make necessary changes to assure that their submissions were “television ready.”

“They listen," Vinny explains.  "They study the specifics of writing for film and TV.  The successful writers, like Leonard Wolf and Dan Tracey know the importance of building relationships within the film community. “

The opportunities to build those relationships abound in the music city and artists taking advantage of those opportunities are just one step closer to meeting their goals.

BTW, here’s a link to my Indie Connect seminar,  How to Get Your Music Into Film and TV.


Tuesday, September 17, 2013

“Nashville” - Now This Is A Reality Show



According to a recent Huffington Post article, the music used in the "Nashville" television series has been as popular, if not more, than the stars themselves. The music from the show has been selling like crazy with over 800,000 digital singles sold and two soundtrack albums reaching Top 20 spots on Billboard’s Top 200 album chart.  None if this was a surprise to Steve Buchanan, the show’s architect and president of the Grand Ole Opry.  Buchanan actually envisioned the show as a vehicle for showcasing Nashville music. “There’s a demand for purchasing the music that you hear on TV,” Buchanan says. (Saving Country Music)

The show has been a showcase for Nashville’s varied and diverse talent pool. It has reached beyond country and included a snapshot of the real Nashville music scene, from Florida Georgia Line to Jerry Lee Lewis all the way to Jim Lauderdale and the Civil Wars.

Music supervisor Frankie Pine is impressed with what Music City has to offer. "There's just incredible writers in Nashville," she notes. "Giving these writers a spotlight is what I think our show really does.” (US News)

ABC is happy with the musical array, and makes sure that all “facets of Nashville music” is included. According to Dawn Soler, ABC's senior vice president of music, every episode is an opportunity to showcase Nashville’s musical diversity. (US News)
Canadian transplant, Lindi Ortega has seen her fortunes rise after an appearance on the show.  After licensing two rockabilly tracks in earlier episodes last season, the producers asked her to appear on the show as herself.  She sang “The Day You Die,” off her 2012 album, Cigarettes & Truckstops, and after the episode aired, sales of the song skyrocketed and Ortega’s fans had her “trending” for days. (SF Examiner)

Rumor has it, the success of “Nashville” has spawned an actual Nashville based reality show called Crazy Hearts: Nashville slated for the A&E network. The show is about aspiring country artists and industry insiders. (Hollywood Reporter) Sounds kind of familiar!